According to "Analysis report on demand prediction and investment strategy of China central air conditioning industry", the retail market were 114.7 billion yuan and 33.22 million units in the first half of 2018, increased by 15.5% and 11.5%, respectively.

Looking at the room air conditioners market, Gree was still the top 1 with 17.03% of share, followed by Midea with 15.29%.

In 2018, although macro policies such as real estate control impacted some of products, the whole central air conditioning market is facing many development opportunities.

 

First of all, China economy is still in upstick trend, stable and rapid development will continue in 2018.  Secondly, policies brought more opputinities to energy efficiency retrofitting projects, including "Building energy efficiency and green building development in 'Thirteenth Five-year Plan'" and “Clean heating Plan in winter of North China 2017-2021”.  Thirdly, infrastructure and internet also spurred the whole market.

 

1. Energy efficiency and environment protection.  Efficiency and environment protection will be the soul of air conditioning products and production process, which bringing a great challenge to air conditioning market.  Now, China has released many energy efficiency incentives.

2. Technology innovation.  China government also implemented "Top runner" policy to encourage super high efficient products, which will combine with product application, push the technology innovation and related standards upgrading.