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2018 China water purifier market will break 33 billion yuan
Beijing Consumer Association tested and compared the appliance safety, water quality, purification efficiency and productivity of 24 water purifiers. The results showed the good performance of reverse osmosis water purifier featuring purer water and chloroform removable ability.
In the past years, the shipment of water purifiers was increasing with the consumption upgrade. According to the related data, China water purifier market expanded at high growth rate of 64% before 2015. The shipment of China water purifiers increased 40.6% to 20.35 billion yuan in 2016, compared with the previous year. As predicted, China water purifier market will break 33 billion yuan in 2018.
Three development trend of future water purifier industry:
1. The industry will bloom and tremendously grow in the next years.
Now, China centralized water treatment equipment is still in infant period. With the improvement of living level, the awareness of healthy water is strengthened, which indicate the tremendous grow in the future.
2. Regional market shows significant difference
Rational design is applied to different products in different regions due to the difference of regional water quality in China. Long term service will benefit to maintain the product quality and brands. The expert predicted that the market will be divided by different products and brands.
3. Solutions lead the development of future competition
The activated carbon and filter in the water treatment equipment have a certain life, which leading the low purification efficiency after long term use. Therefore, the main parts of filter must be regularly maintained and replaced. But now the importance of service is not aware, which affects the users’ experience.